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MORTGAGE
MAGIC
The Mortgage
Marketing Newsletter for Loan Officers that are Serious About Their
Business
From:
Ameen Kamadia, President of Kamrock Publishing
Dear
Friend,
What happened
to everyone’s manners?
It is so rare to find a person that is actually thankful
when you do something for them.
And you can use that
to your advantage. You can stand out from the crowd by actually taking
the time to say “thank you”. But do it in writing in the form
of a thank you card.
And you can do it
for just about anything.
The impact you will
make will astound you. When was the last time you got a thank you card?
See, you still remember, if you ever got one.
So to get more business,
send out one thank you card every day. Start with just one and make
it a habit. Start today. How about sending me one for the idea?
Your cards don’t
have to be fancy. But they should come from you. Handwritten. Not some
form letter. People see right through those.
I read a story the
other day about a man who was on a plane, and found a roach in the meal.
He was so upset that as soon as he landed he wrote a letter to the airline.
A week or two later he got a response from the airline. They expressed
their sincerest apologies, and promised to have the plane sprayed and
all the food serving equipment sterilized. They also thanked him for
his concern and such.
The man was happy
that they took him seriously and that they would fix the problem, until
he found a post-it note on the back of the letter that must have been
left on by mistake. It said, “send this guy the roach letter”.
No form letters.
Happy Originating!
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